Compare PPC service packages in Delhi for Google Ads campaign setup, management, optimization and reporting. Based on the pricing supplied for this page, Modulation Digital's monthly PPC package fees start at ₹20,000/month and scale according to campaign volume, ad-budget handling and management complexity.
If you are searching for Google Ads service charges in Delhi, separate the agency's PPC management fee from the advertising budget paid to Google. The package fee covers management work; Google Ads media spend should be treated separately unless your signed proposal explicitly states otherwise.
Based on the pricing in your supplied PPC package page, the listed monthly management fees are ₹20,000 for Lite, ₹35,000 for Standard, ₹50,000 for Advance and ₹1,50,000 for Enterprise.
The exact package should be selected according to campaign count, monthly ad-budget handling, optimization frequency, reporting and consultation requirements—not price alone.
The two costs should be shown separately so buyers understand what they are paying for.
These four base monthly prices come from the PPC package structure you supplied. The redesigned page makes Google Ads scope visible and crawlable instead of hiding the important details behind large JavaScript modals.
Small businesses starting paid search
Starter PPC management for a focused campaign with basic setup, keyword and bid management, monitoring and monthly review.
Growing businesses with multiple campaign needs
Multi-campaign Google Ads management with stronger tracking, optimization frequency and strategic support.
E-commerce and higher-competition advertisers
Higher-frequency management for advertisers that need more campaigns, larger budgets and deeper optimization.
Large brands and complex paid-media accounts
Custom PPC management for large accounts that require broader campaign coverage, frequent optimization and deeper strategic support.
Pricing note: Confirm final scope, taxes, billing cycle and whether any media spend, landing-page work, creative production or external tools are included before purchase. The figures above reflect the package pricing supplied in your source code.
Your supplied page advertises 10% quarterly, 20% half-yearly and 30% yearly discounts. The table below shows the effective monthly management fee and the correctly calculated service-fee total for each commitment term.
| Term | Discount | Lite | Standard | Advance | Enterprise |
|---|---|---|---|---|---|
| Monthly 1 month |
Base monthly rate |
₹20,000/month Total service fee: ₹20,000 |
₹35,000/month Total service fee: ₹35,000 |
₹50,000/month Total service fee: ₹50,000 |
₹1,50,000/month Total service fee: ₹1,50,000 |
| Quarterly 3 months |
10% off |
₹18,000/month Total service fee: ₹54,000 |
₹31,500/month Total service fee: ₹94,500 |
₹45,000/month Total service fee: ₹1,35,000 |
₹1,35,000/month Total service fee: ₹4,05,000 |
| Half-Yearly 6 months |
20% off |
₹16,000/month Total service fee: ₹96,000 |
₹28,000/month Total service fee: ₹1,68,000 |
₹40,000/month Total service fee: ₹2,40,000 |
₹1,20,000/month Total service fee: ₹7,20,000 |
| Yearly 12 months |
30% off |
₹14,000/month Total service fee: ₹1,68,000 |
₹24,500/month Total service fee: ₹2,94,000 |
₹35,000/month Total service fee: ₹4,20,000 |
₹1,05,000/month Total service fee: ₹12,60,000 |
I corrected the pricing presentation rather than repeating the original labels such as “₹18,000/Quarter” and the obvious “₹405,000/Half Year” Lite typo. The discounts above are calculated from the supplied monthly base prices. Confirm these commercial terms before publishing.
A pricing page should make scope clear before a prospect submits an enquiry. The exact deliverables may differ by plan, but PPC management generally combines account work, optimization and reporting.
This is the professional service charge paid for managing the account.
This is the advertising budget used by Google Ads to serve campaigns. It is different from the agency management fee.
This comparison uses the Google Ads management details available in your original package code and removes unrelated SEO, Local SEO, SMM and email-marketing deliverables from the PPC pricing decision.
| Feature | Lite | Standard | Advance | Enterprise |
|---|---|---|---|---|
| Monthly management fee | ₹20,000 | ₹35,000 | ₹50,000 | ₹1,50,000 |
| Campaign scope | 1 Google Ads campaign | Up to 3 Google Ads campaigns | Up to 5 Google Ads campaigns | Custom / high-volume campaign scope |
| Ad-budget handling | Up to ₹15,000/month | Up to ₹50,000/month | Up to ₹1,50,000/month | Custom, based on account requirements |
| Optimization frequency | Monthly review | Bi-weekly review | Daily review | High-frequency monitoring |
| Bidding approach | Basic keyword bidding strategy | Advanced keyword bidding strategy | AI-assisted bidding + expert review | Automation + manual expert oversight |
| Consultation | 1 hour/month | 2 hours/month | 4 hours/month | 8+ hours/month |
| Performance review | Monthly performance review | Monthly performance review | Bi-weekly performance review | Weekly performance review |
The right package is not necessarily the cheapest plan or the plan with the highest campaign limit. Match the service charge to the actual complexity of your account.
For example, a local lead-generation business with one tightly focused Search campaign may need a different management scope from an e-commerce advertiser running Shopping, Performance Max, Search and remarketing across a larger product catalog.
Ask for a written scope before you subscribe. It should clearly state campaign count, management fee, ad spend, reporting schedule, conversion tracking responsibilities and any separate landing-page or creative charges.
A useful pricing page should explain why one PPC account may cost more to manage than another. These are the main practical factors.
More campaigns, markets, products and targeting structures usually require more setup and ongoing management.
Larger budgets can increase the volume of decisions, tests, search terms, assets and conversion data that must be managed.
Search, Shopping, Performance Max, Display, YouTube and remarketing each have different setup and optimization requirements.
Multi-city, national or international targeting can require separate structures, messaging and performance analysis.
Lead forms, calls, e-commerce purchases, CRM imports and offline conversions may require different measurement work.
Dedicated landing-page strategy, development or ongoing CRO work may be scoped separately from PPC management.
Display, video and asset-heavy campaigns can require additional creative production beyond standard text-ad management.
Custom dashboards, frequent reviews and deeper strategic consultation can change the required management scope.
For local businesses, package selection should reflect the actual service area, lead value, search demand and competition in the locations you want to target.
Delhi businesses such as clinics, education providers, professional services, real estate companies and local service providers often need highly targeted search campaigns rather than broad national advertising.
Keep the same business information across this pricing page, your PPC service page, footer, contact page, Google Business Profile and verified company listings.
Keeping these two URLs distinct helps customers and search engines understand whether a page is about choosing an agency or comparing package charges.
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These concise answers are written for users comparing PPC pricing and for search/answer systems that need clear, extractable facts.
Share your campaign goal, target locations, expected ad spend and current Google Ads account status. We can match your requirements to the Lite, Standard, Advance or Enterprise management scope.
