Frequently asked questions
SMO Package & Pricing FAQs
These questions focus on package selection, scope, pricing and term differences—the main intent of this page.
What is included in the Lite SMO package?
The Lite plan is priced at ₹25,000 per month and includes four social platforms, eight posts per month, a monthly content calendar, basic audience and campaign strategy, monthly reporting, one-time competitor analysis and one hour of monthly strategy consultation.
What is included in the Standard SMO package?
The Standard plan is priced at ₹50,000 per month and includes four social platforms, sixteen posts per month, four posts per week, two stories, two interactive posts and two video posts per month, basic crisis management, advanced audience research and two hours of monthly strategy consultation.
Which SMO package is suitable for an e-commerce business?
Your current package structure positions the Advance plan for e-commerce and higher-competition businesses. It includes five platforms, up to twenty-five posts per month, daily posting, community engagement, website integration and four hours of monthly strategy consultation. The final recommendation should still depend on the store's actual social strategy and content requirements.
How much does an SMO package cost in Delhi?
Based on the pricing shown on this page, monthly plans range from ₹25,000 for Lite to ₹150,000 for Enterprise. Your current structure also shows lower effective monthly rates for quarterly, half-yearly and yearly commitments.
What discounts are available for longer SMO plans?
The package structure supplied for this page shows 10% off for quarterly plans, 20% off for half-yearly plans and 30% off for yearly plans. Confirm the applicable billing terms and final commercial proposal before purchase.
Does an SMO package include Facebook and Instagram advertising?
The package details on this page primarily describe organic social media optimization, content, posting, engagement and reporting. Paid advertising and ad spend should be confirmed separately in the proposal unless explicitly included.
Can the SMO package be customised?
Yes. A custom scope may be appropriate when the business needs a different platform mix, additional video or creative production, multilingual content, influencer work, special reporting or other requirements outside the standard plans.
What is the difference between an SMO package and Social Media Marketing?
SMO focuses on improving social profiles, organic content, platform discoverability, consistency and engagement. Social Media Marketing is broader and may include paid campaigns, promotions and other acquisition activities.
How do I choose the best SMO package in Delhi for my business?
Compare your target platforms, content volume, engagement needs, internal resources, reporting expectations and budget. The best fit is the package that covers the work your business actually needs without paying for unnecessary deliverables.
When was Modulation Digital established?
Modulation Digital was established in 2021. This date should be used consistently across the website and company profiles.